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Attorney Marketing Websites that Convert Visitors to Callers
Law Firm Website Planning / Design / Editing
I build law firm websites that use tested techniques, adapted from
large website retailers, that help persuade your website visitors
to contact you. If you're an experienced attorney and follow
my expert advice on organizing and writing your
text and promoting your site, these techniques will greatly
improve the likelihood that you'll obtain a steady stream
of new clients from your website.
Benefits Included in Flat-rate Price for Your Website
I charge a flat rate for every website. My minimum charge is $6,000
for up to 20 pages, including a home page, contact-us page,
terms of use page, privacy policy, and up to 16 more pages
of your choice.
I offer additional flat-rate charges for more pages, for writing
text, and for other unique services related to website creation
and promotion. I accept installment payments of $1,000 down and
$1,000 per month until your site is paid for, and can set up
billing through Pay-Pal if
you want to use a credit card for your installments. Every
site I design includes the items shown on the following chart:
| INCLUDED IN FLAT PRICE of $6,000: |
INCLUDED: UP TO 20 PAGES:
- Home - designed to help quickly funnel each visitor
to the most appropriate service page through callouts
(small graphics on the side of the page), links placed
in your text, and menu choices
- Contact Us (with
link to map and directions to your office)
- Terms of Use (liability
limitations & copyright protection, written
by me)
- Privacy Policy (satisfies Calif.
B & P
Code sec. 22575-22579, written by me)
- Up to 16 more
pages of your choice
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INCLUDED: CUSTOM DESIGN FEATURES:
- A unique, original design. I'll create it to appeal to your
particular client base, based on my discussions with
you about your services, clients, and marketing goals
- Permanent license to all text, design & programming on
your site - you can add pages, change or update your
text, design, or programming, or make other changes
at any time using any web designer you select
- Advertising-style photos from istockphoto.com or bigstockphoto.com,
or similar
- Minor retouching, resizing and resampling, and insertion of
any photos of your attorneys, staff, building, or
other items provided to me in a
200 dpi or higher resolution before your website
is completed
- Insertion of any videos provided in an MPEG, Windows Media,
Quicktime, or Flash format (note: for all except
Flash videos, you'll need to add streaming media
abilities, such as that offered by StreamHoster.com for
$15.00 per month, to your regular website hosting
account)
- Telephone number and contact button prominent on each page
- Contact-Us form at the bottom of every page
- Website
design expands to fill the width of any visitor's
screen between 1024 x 768 and 1600 x 1200
- My XHTML and CSS programming meeting current
W3C specifications
and search engine optimization requirements.
- Compliance with basic-level website disability
access standards under Section
508 of the U.S. Rehabilitation Act
- Full visibility and operability of your site under
Firefox version 2.0 and higher and Internet Explorer version 6 and
higher.
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INCLUDED: EXPANDED TEXT FEATURES:
- Your text inserted and formatted as
attractively as possible
- My editing and rewriting of your text to improve its
marketing appeal. All editing is done for your approval;
I'll make any correction or changes you request
- My writing of your title, description, and keyword metatags
- Text updating software: included license and installation
of WebEdit
by Interspire so you can easily
edit your website text directly on your screen,
and make new attorney bio pages and new library
article pages
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INCLUDED: WEB MARKETING ADVICE:
- Experienced advice on what service pages you need
to include, how they should be named, and how your
site should be organized for maximum marketing
appeal.
- Experienced advice on the text that needs to be
on your home page, service pages, and bio pages, how
to explain the benefits of your services, and how
to gracefully explain any difficult items, such as
your payment policies or limits on the types of matters
you accept.
- Advice and answers to your questions about how to
promote your site, including the latest techniques
for search engine positioning
- Advice is provided without charge from the date
your contract is signed until 60 days after your website
is completed.
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INCLUDED: 60 DAYS OF NO-CHARGE CHANGES
- Free changes to any part of your website or its
text for up to 60 days from the date your finished
website is first posted online.
- Changes after that are at my current hourly rate,
billed in .1 hour increments, with no minimum time
for any task. You are also free to have any
other website designer you'd like change or add
to your website using the files I've created
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| OPTIONAL
ADDITIONS: |
| Package of 10 additional edited pages: |
$2500 |
| Single additional page: |
$100 non-edited; OR
$250 edited |
| Later changes or additions to site or text |
$135 per hour, billed in .1 hr. increments |
| COSTS: |
| Domain name registration from 1and1.com |
$7 per year for .com, .net, .org, on your credit card |
| Shared-load hosting from EngineHosting.com |
$10.00 per month, on your credit card |
Optional: Website visitor statistics from StatCounter.com
(Equally good product is free from Google Analytics, but it offers no privacy and takes your visitor data for Google's use. ) |
$9.00 per month for busy site; on your credit card |
| Optional: Inclusion in Yahoo.com directory
(Free listings are not available to businesses) |
$299 per year, on your credit card |
| Inclusion in MSN.com search
engine |
Free - page position depends mainly on text & raw number of sites
linking to your site |
Inclusion in Google.com search
engine |
Free - page position depends on your site's text & the number of
popular sites both linking and sending vistors to your site |
About Suuzen Ty Anderson, Esq.
I'm an AV- rated attorney and a summa cum laude graduate
of the Los Angeles Fashion Institute of Design and Merchandising, where I
received extensive formal training in marketing and design. I graduated from
the University of Denver Law School with an "A"
average and practiced law in California for fifteen years, during which twenty-one
of my cases were selected for publication. Since 1999, my business has been
limited to law firm marketing.
I speak and write extensively on the latest techniques for attorney internet
marketing. For more information about my credentials, please see
About Su.
How to Contact Suuzen Anderson:
You can reach me in San Diego at (619) 460-7700, or e-mail me at
. If you prefer, you may use the form below to contact me. Thank you for considering
me; I look forward to helping you.
You can also use this form to contact me:
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